Rewarding for wrong goals– often organizations try to motivate with rewards connected to the wrong measures & because of the misunderstood purpose of the organization
– number of customers versus the number of satisfied customers added and retained
– market share/sales versus profit/ROI/ROE
– fire extinguishers versus problem solvers
– pet projects versus strategic projects
– number of projects/work requests closed versus the number of projects/work requests closed with a deep positive impact on customers
– following the process versus following the process but with the mindset of incremental improvement and innovation
– quantity versus quality
– information technology versus business technology
– individuals versus team
– managers versus leaders
– popular technology versus technology that enables business processes in alignment with your corporate strategy
– talkers versus doers
Organizational measures speak volumes about their vision and purpose! Have a meaningful measure that connects with the purpose!